HAUL is a concept in development. It was born from a love of repurposed shipping containers and an old
recipe for a New England chowder. Based on the fisherman's haul, haulage of ingredients, and a play on the
family name. Situated in an area of regeneration inhabiting factory workers and creatives alike, the project was created to bring a hearty and delicious source of sustenance for the hardy worker.
recipe for a New England chowder. Based on the fisherman's haul, haulage of ingredients, and a play on the
family name. Situated in an area of regeneration inhabiting factory workers and creatives alike, the project was created to bring a hearty and delicious source of sustenance for the hardy worker.
From name creation, brand, corporate identity, interior design, sourcing, research, and development,
HAUL truly is a holistic project from start to (yet) finish.
HAUL truly is a holistic project from start to (yet) finish.
The project includes brand and identity, communications & interior design.
![](https://cdn.myportfolio.com/b1d1e440-07dc-47dc-8b00-69a2e45bb5d1/f172aa87-2e74-4dd7-84be-1aa046403ecb_rw_1920.jpg?h=09dd3c6558053a5d5defa1bc4fd382f6)
![](https://cdn.myportfolio.com/b1d1e440-07dc-47dc-8b00-69a2e45bb5d1/5d78f623-15c5-4cba-9815-ea4a89326899_rw_1920.jpg?h=7a79aca6dab416d8109ee7bfba9c2362)
![](https://cdn.myportfolio.com/b1d1e440-07dc-47dc-8b00-69a2e45bb5d1/da43c795-4683-4a5e-be70-5458ef6c1ff3_rw_1920.jpg?h=bed881b3c35045cda93b854f510d2247)
![](https://cdn.myportfolio.com/b1d1e440-07dc-47dc-8b00-69a2e45bb5d1/8b3d6c91-977d-4635-9a56-a72fcd22c4cd_rw_1920.jpg?h=31a9b9033adbacd58eb25da6c37e048c)
![](https://cdn.myportfolio.com/b1d1e440-07dc-47dc-8b00-69a2e45bb5d1/9ed12c35-e28a-46bf-8e36-c34ed470c04a_rw_1920.jpg?h=0c74fd287abedcfed80ae81112e5d75e)
![](https://cdn.myportfolio.com/b1d1e440-07dc-47dc-8b00-69a2e45bb5d1/21581030-7636-4fdb-aab5-f865ebbd1482_rw_1920.jpg?h=2337a42b570c21dee36e5ce8ea51c46d)
![](https://cdn.myportfolio.com/b1d1e440-07dc-47dc-8b00-69a2e45bb5d1/eaaa8ecc-9e61-43fc-b3ca-47e802058955_rw_1920.jpg?h=1ea55ad97acf41800393ca262e2373e4)
![](https://cdn.myportfolio.com/b1d1e440-07dc-47dc-8b00-69a2e45bb5d1/77cb259c-1aa1-492d-819f-aebb4c2a6594_rw_1920.jpg?h=4984404458dd62047cac0fb39369f601)